Build engagement and loyalty with B2B tech buyers
Top quality content and events
MAGLITTA COMMUNICATIONS is a boutique content and events consultancy specializing in B2B information technology.
Whether you're a brand, agency, or media company, we'll work closely with your teams to advance your key marketing goals. Let's create high-quality custom and editorial content that IT and business leaders trust. On target. On time. On budget.
Services
Experience across the entire content spectrum
INSIGHT
Research
Industry trends
Competitive analysis
Custom reports
CONSULTING
Program analysis
Quality analysis
Training
Evangelization
Chief Content Officer for hire
STRATEGY
Audits
Personas
Alignment
Gap analysis
Roadmaps
Calendars
Platforming
Curation
Optimization
CREATION
Concepting
Developing
Planning
Writing
Editing
Project mgt
All platforms
EVENTS
Moderating
Hosting
Programming
Scripting
Speaker prep
Presentations
Event portfolio analysis
New event creation
CONTENT
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Blogs
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Articles
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E-books
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Whitepapers
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Research / Analysis
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Video
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Podcasts
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Case studies
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Microsites
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Slideshares
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Animations
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Guides
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Social
EVENTS
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Digital and in-person
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Webinars
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Summits and conferences
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Roadshows
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Live simulcasts
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Roundtables
Top quality for every platform
About
Joe Maglitta, Principal
Head of Content & Events
For more than two decades, Joe has helped top technology brands, media companies and agencies engage and activate business technology audiences.
An award-winning tech journalist engaged with content marketing since 2004, Joe brings clients credibility, perspective, and a long track record of innovation and results.
He has served in senior content and events roles at Ziff Davis Enterprise, IDG (now Foundry), Informa, United Business Media, Geeknet/Slashdot, VentureBeat, and other top publishers.
A lively and authoritative on-stage and on-screen presence, Joe has programmed, hosted and moderated more than 600 events – including
face to face experiences, webinars, podcasts, in-studio, and on-location video webcasts.
Full profile
Work
MAGLITTA COMMUNICATIONS partners with you to deliver top-quality, integrated content programs. We're experts across
the full range of platforms – digital, events, webcasts, video,
infographics, social, podcasts, print, mobile, email, and research.
For confidentiality reasons, we can't show you strategy.
Please check out representative creative projects on
Companies we've helped
I've had the privilege of creating top-quality content and events for dozens of the world's top technology brands, publishers and agencies.
A sampling:
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Our Scalable Team
MAGLITTA COMMUNICATIONS
is a solo consultancy and a virtual team delivering top-quality content marketing services.
For larger projects, we draw on our trusted network of proven specialists to scale to your needs. Our global roster includes writers, editors, researchers, analysts and researchers, and more top-notch tested talent.
Our expertise includes security, cloud, IoT, networking, CXO issues, and other complex IT topics across a wide range of industries including telecom, healthcare, retail, finance, agriculture, law, construction and design, public sector, and many more.
We bring you proven pros specializing in:
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Design (Web, motion, print, graphics, events)
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Video and audio, including podcasts
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Social media creation and promotion
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Public and influencer relations
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SEO and measurement
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Interactive applications
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Project management
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Audience development
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Business strategy
Our cost-effective virtual approach brings you experienced, world-class performers – without high overhead or fixed costs.
Contact us today > Start building your hand-picked team!
Numbers
100+
600+
20+
16,000+
CLIENTS
SERVED
EVENTS MODERATED
YEARS OF IT CONTENT EXPERIENCE
CUPS OF COFFEE CONSUMED
(estimated)
Why me
Excellence in B2B IT content takes more than checklists and a bucket of keywords.
Getting results requires deep understanding of complex
enterprise needs. And of the most effective ways of reaching technology leaders, business partners, and other stakeholders
involved in today's complex technology purchase process.
I know IT. I know B2B content. For more than 20 years, I've helped companies create high-quality assets that are trusted by
enterprise decision-makers to help make smart buying decisions.
Call today > Put world-class experience to work
for your most important audiences and buyers.
Five ways I can help
Good news: You've recognized the power of great content to help drive engagement, marketing goals, sales and loyalty.
Less good news: You're tight on staff, time, know-how and experience. That makes it tough to produce a steady flow of compelling, quality content to attract and keep IT and business audiences. I help companies from Fortune 500's to start-ups beat these common challenges. How?
1. Providing proven strategy and creation expertise to support you and your busy teams
2. Increasing the quality, variety, relevance, and impact of your content.
3. Improving, expanding or starting a top-quality content marketing program to attract and engage loyal target audiences
4. Developing a written content marketing plan designed and aligned to help drive key marketing and sales goals
5. Speeding time-to-value by hitting the ground running. We don't need to learn on your time and your dime.